Many efforts have been made in Southeast Asia to support creative industries and boost the creative economy, realizing the ability of knowledge-based economic activities to foster income generation, job creation, and export earnings while promoting social inclusion, cultural diversity, and human development (UNCTAD 2010: 10). The creative economy has the potential to not only strengthen the expansion of global value chains, increase digital adoption among creative small and medium-sized enterprises (SMEs), fuel the export of cultural goods and creative services, and foster ownership through local engagement, but also contribute to the overarching goal of sustainable development. The global market for creative goods increased considerably from $436 billion in 2002 to $964 billion in 2015 (UNCTAD 2021).
Southeast Asia. Supporting the creative economy for sustainable development in Southeast Asia (Pitchaya Sirivunnabood and Herlyn Gail A. Alegre, ADBI)
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